Indian Premier League(IPL) is all set to make a comeback for a fresh season this year. IPL is currently holding player auctions for the various member teams. Lalit Modi, the man behind the highly successful IPL, has on Twitter that IPL is all set to launch mobile apps that Modi says are ‘quite amazing’. IPL is already a money making machine and with the launch of mobile based applications Lalit Modi has hit bull’s eye. Modi is a clever man and he knows how important mobile apps are in today’s scenario. With a country where cell phones have overtaken landline connections, Modi’s idea of launching cricket based mobile phone applications could turn gold.
The applications will be shortly launched and will be available on IPL’s official website IPLT20.com. Modi hasn’t revealed much on whether these IPL mobile apps will be based on iPhone, Android, Symbian or all these popular platforms. I hoping to see some T20 cricket games along with IPL integration, some social media powered applications, live scores etc. IPL is surely headed for big times in 2010.
It’ll be interesting to see how IPL’s mobile apps are marketed. I’m sure Modi would rope in mobile service providers for distributing these applications. The pricing factor will also be something that could prove to be a major factor in the popularity of these mobile apps. It’ll be more India centric and we Indians love free stuff. Free apps would be downloaded millions of times! How about a dedicated app store? I don’t really think that’s a possibility since Modi won’t be targeting thousands of mobile apps. It’ll be interesting to see as to who’s actually developing these applications for IPL.
Whatever the case Modi’s certainly got me excited. With IPL only about 50 more days to go it doesn’t get bigger than this. Come on guys, gimme something good!
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Tags: android, cricket apps, downloads, indian premier league, iphone, ipl, lalit modi, mobile apps, nokia, t20 cricket apps
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